xinqushi，xintupo！2023nian8yue10ri，“shuangqingyinling·jushigongying”2023nianhongguangzhaomingqiujifabuhuiyuanmanshouguan。

在本次大会上，宏光照明聚焦于“趋势”与“破局”两个关键点，与经销商们共同探讨了未来灯饰照明行业的发展方向。宏光照明将在市场低迷的态势下，穿越周期，双擎出击，引领趋势，聚势赋能，向光而行。yixinpindegexinxingyugaoduanxing，dailingsuoyoujingxiaoshangzaishidaidejudabianqianyushichangdejudachongjixiazhongjixuyonggandezhulangerxing。

选对品类，才能赢得赛道

jinjinian，zhuliuxiaofeiquntiniancong70houzhuanxiang80、90hou，jiajuzhuangxiufenggebuduanbianhua，dengshichanpinfenggeyezaichixubianhua，congchuantongdeoushimeishizhuanweixiandai、qingshefengge、wuzhudengdengfengge，chuantonghuadengzhubutunqushichang，erxiandaideng、dengguangzhaoming（wuzhudeng）、zhineng、qingshechengweidangxiaqushi。yinci，dengshixingyexuyaojingenchaoliu，yimanzuxiaofeizhedexuqiuheqiwang。

选对品牌，才能赢得市场

jinnianlai，suizheshichangdebuduanfazhanhejingzhengdejiaju，dengshixingyejinglileyixiliedexipai。xuduopinpaiyouyuguanlibuguifan、quefachixulidengwenti，zhujiantuichushichang。zhongduanxiaoshouyijingbuzaijinjinyikaomaichanpinkuanshi，ershixuyaopinpaifangyongyouyitaoxitongdeshuchunengli，cainengchixujingyingfazhan。zheizhongpinpaizaiweilaihuixiandeyouqizhengui，yincizuoweijingxiaoshangxuanzeyigehaodepinpaiyouweizhongyao。haodepinpainengrangnintourushao，fengxianxiao，yicaozuo，gaohuibao，zuizhongshixianchixuqingsongyingli。

塑造团队，提供专业服务

xianzaixiaofeizheduifuwuxuqiuyuelaiyuegao，mendianxuyaojubeizhuanyeshejigongneng、diaoshinengli、dengguangguwendengfuwucainengmanzuxiaofeizhexuqiu。zhiyoutongguodazaozhiyehuadetuandui，cainengsuzaohexinjingzhengli，weixiaofeizhetigonggaozhiliangdefuwu，cainengtishengzhongduandejingzhenglihekoubei。yinci，duiyuzhongduaneryan，dazaoyizhizhuanyehuadetuanduishizhiguanzhongyaode。

做市场最靓的“仔”，实现效益倍增

zhongduanxingxianghao，zidailiuliang，yeweijingxiaoshangtigonggengdadeyijiakongjianyupinpaijingzhengli。lianghaodezhongduanxingxiangnenggouxiyingengduodexiaofeizhe，tigaopinpaizhimingduherenkedu，weijingxiaoshangdailaigengduodekeliuhexiaoshoujihui，congerhuodegengduodexiaofeizhexinrenhezhongchengdu。suoyi，duiyujingxiaoshangeryan，zhuzhongzhongduanxingxiangdedazaoheweihushifeichangzhongyaode。

因此，宏光照明推出了“智能现代灯+智能灯光照明”双引擎盈利模式与“大店模式”的结合，以更好地满足消费者的需求和提高终端门店的效益。在产品方面，宏光照明除了注重高颜值、高品质、高性价比的产品研发创新之外，还融入了智能技术，满足消费者对不同家居照明的需求。宏光照明以大店模式为双引擎战略载体，有效提升店面的坪效，实现一份投入、两份产出的良好效益。tongshi，tongguoyingxiaotuandui、hongguangshangxueyuan、zhudongyingxiao、douyin、kujialeshejigongjudengshouduan，weizhongduanmendiantigongquanmiandezhichihefuneng，bangzhuzhongduanmendiantishengxiaoshouyejiheyunyingnengli。ershiernianlai，hongguangzhaomingshizhongjiankangwendingdefazhan，pingjieyizhibaochideqianzhanxingzhanlveyanguangchixuxiangqian，jibianshizaijingjizengzhangfalideqingkuangxia，jinnianyiranbaochiqiangjingdezengzhangshitou。

▲宏光照明×酷家乐战略合作签约仪式

值得一提的是，在本次大会上，宏光照明与酷家乐签署了全面战略合作协议，重点围绕设计、营销、用户体验等领域展开深入合作。通过与酷家乐的合作，终端门店可以更加便捷地制作家居设计方案，提升消费者的购物体验和满意度。同时，宏光照明以场景化营销为触点，优化终端门店的产品灯光展示效果，进一步推进品牌数字化升级。

在致辞的最后，黄董强调我们必须认清本质，做对决策。对于经销商而言，选对品类、选对品牌、打造职业化的团队和提升形象是当下最重要的事情。而宏光照明将继续夯实基础，稳步前进，做经销商最盈利的品牌。zaiweilai，womenjinjichuzhong，baochixianjin，zhudongchuangxinbiange。jiangyiliudechanpinzuodaodazhongjiage，weixiaofeizhetigongguangdeyishujiazhiyupinzhishenghuo，weizhongduanmendiantigongyouzhidechanpinyuyinglimoshi，weikehuchixuchuangzaojiazhi。

▲hongguangzhaomingshangzhaozongjian—licong

荣誉时刻，见证榜样

▲2023nianduzhuoyuejingyingjiang

▲2023niandubojinjingxiaoshangjiang

2023年下半场，面对全新挑战，宏光照明依旧充满信心，砥砺前行，帮助全国经销商在后疫情时代更快抢占市场高地，轻松实现业绩倍增。rangwomenyiqishuangqingyinling，jushigongying！